How to know what products have more or less impact on the environment? There are various ways in which information about environmental footprint of products is provided. Consumers and businesses would, however, benefit from more unified and transparent information. Therefore, the European Commission has entrusted Open Evidence to test different business-to-business and business-to-consumer communication vehicles, in collaboration with the London School of Economics, UOC, Block de ideas, Ecofys and King-eClient.
The project aims at enhancing the consistency in the presentation of environment-related information. Within this context, a pilot phase started in November 2013and will be completed by the end of 2016.